Brazilians launch “Libre”, a new microfinancing technology for journalism | Knight Center for Journalism in the Americas

“Brazil has seen dozens of independent journalism initiatives emerge in recent years, many of them launched with the proposal of innovating in terms of content and the ways it’s presented. One challenge facing most of these initiatives concerns financial sustainability: how to generate the income needed to improve journalistic quality, keeping content accessible to as many people as possible?

Libre, a new microfinancing technology for digital journalism, aims to help Brazilian outlets solve this impasse. The tool uses a mechanism similar to likes and shares in social networks, but proposes the transformation of these manifestations of appreciation for content into financial support for outlets and journalists….”